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FAQ about Fragrance Policy

5 articles

What is the "fragrance loophole"?

In the interest of protecting trade secrets, manufacturers can label complex mixtures of chemicals as simply “fragrance” without disclosing their specific ingredients. This can include dozens of synthetic compounds that are not listed on the product label or the manufacturer’s website. Please refer ...

Are all fragrances harmful?

Not all fragrances are harmful, but studies have found that undisclosed “fragrance” ingredients can include allergens, asthma triggers, endocrine disruptors, carcinogens, and neurotoxins. Fragrance is also the leading cause of contact dermatitis from personal care products. Please refer to Our Metho...

What about products labelled “fragrance-free”?

Even some “fragrance-free” products may contain fragrance ingredients. These are often used as preservatives or to mask the scent of other chemicals in the product. Please refer to Our Methodology section for more information.

Why does Think Dirty® automatically give products with “fragrance” a rating of 7 or higher?

Due to the potential health risks associated with undisclosed fragrance ingredients, Think Dirty® assigns a higher rating to any product listing “fragrance” to help consumers make informed decisions. Please refer to Our Methodology section for more information.

What should I do if I’m concerned about the fragrance of my products?

Consult your physician for personalized advice if you have specific health concerns about fragrances or other chemicals. Please refer to Our Methodology section for more information.